Case Study
Publisher Growth
Jul 21, 2021
Site speed improvement leads to Motor-Fan increasing search result volume and article clicks
Background Motor-Fan is a specialist online media brand within the portfolio of Japanese publishing house SAN-EI CORPORATION. (hereinafter, SAN-EI). AnyMind Group’s acquired publisher trading desk, FourM, has been working with SAN-EI since 2016, but just in terms of supporting the monetization of display advertising. A spokesperson from SAN-EI said: “In the process of implementing Core Web Vitals standards, the editorial and operations teams were aware that site speed standards were not good enough.” With a high abandonment rate, SAN-EI attrib
![[Tech Blog] The Cross-platform solution for the new TalentMind People](https://cdn-contents.anymindgroup.com/corporate/wp-uploads/2021/07/20084901/Screen-Shot-2564-07-20-at-09.48.32.png)
![[Tech Blog] Infrastructure as Code (IaC) in AnyMind services](https://cdn-contents.anymindgroup.com/corporate/wp-uploads/2021/07/14112619/aws_map.png)
![[Updated] You in YouTube: Easy Video Editing With Canva](https://cdn-contents.anymindgroup.com/corporate/wp-uploads/2021/06/21133728/webinar-2-copy-1.jpg)
![[Webinar]Private Marketplace (PMP) & Programmatic Ad Updates](https://cdn-contents.anymindgroup.com/corporate/wp-uploads/2021/07/07171540/Copy-of-Peach-Webinar-Instagram-Post-8.png)
![[Tech Blog] Migration from REST API to Google PubSub in AnyTag](https://cdn-contents.anymindgroup.com/corporate/wp-uploads/2021/07/02091345/system-online.png)
![[Tech Blog] Kubernetes Tutorial Series (Part1)](https://cdn-contents.anymindgroup.com/corporate/wp-uploads/2021/06/10162337/dashboard.png)
