Press Release

AnyMind Group and SUNNY SIDE UP set up joint venture, AnyUp

AnyMind Group, a technology company that provides software for the advertising, influencer marketing and human resource industries, has today announced the establishment of a joint venture between AnyMind Group and SUNNY SIDE UP, a Japan-based integrated communications firm that represents enterprises, celebrities, talent and athletes. AnyUp will look to form a new breed of public relations-tech companies in Japan, leveraging on CastingAsia’s influencer marketing expertise, network and technology, and SUNNY SIDE UP’s content discovery and public relatio